Angela’s career, like many at VGD spans both the client and the agency side. She knows through her own experience what clients need and what is important to them. Her clients will tell you that Angela’s enthusiasm and passion for marketing strategy comes through in everything she does. While she loves developing the perfect media mix for her clients, her true passion is DRTV.
Prior to joining VGD, Angela was Vice President of Strategy and Client Development for Mercury Media. During her time on the client side she worked at e-commerce Company, where she served as the Director of Offline Marketing. Angela got her start in marketing years prior as Account Director for TPG Direct (Omnicom). It was here that she first began developing and managing direct response campaigns for insurance and financial services companies such as AIG, NYLife and Matrix Direct.
She will tell you that it was her time on both sides of the table that enable her to understand firsthand the challenges her clients face when it comes to planning for growth. She brings this unique perspective with her when developing strategies and campaigns for her clients.
Angela is also long-time and active member of the Professional Insurance Marketing Association (PIMA). She currently serves as Secretary on the PIMA Executive Board of Directors. She has served the association and its members in a variety of roles over the years, including 3-year role of judge for PIMA’s Marketing Methods Competition, as a 2016 Annual Meeting Tri-Chair, and she received the 2018 Presidential Distinguish Service Award before being nominated to the Board of Directors.
Angela is a graduate of Bloomsburg University of Pennsylvania where she received her degree in Communications.
We do it all. VGD provides the full spectrum of direct marketing services.
Full service, done better.
With over 3 decades spent building our direct response marketing muscle, we bring the kind of exacting knowledge and expertise needed to maximize your success.
Some agencies know direct response. Others claim client-side expertise. VGD was raised on both.
Measured performance. It’s the foundation of direct response and of our successes. Our strengths lie in the volume of successful tests and campaigns we have created over the years.